INDUSTRIES

Deliver Next-gen Experiences for Consumer Tech & Media

Sama provides the highest quality annotated data for consumer electronics, smart home devices, consumer software, and consumer surveillance applications.

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SOLUTIONS

Annotation Solutions for Consumer Tech & Media

Sensors in smartphones and electronic wearables produce unprecedented amounts of data – data that your customers rely on you to protect. Sama follows data privacy and security best practices to protect against unauthorized access and corruption throughout the data lifecycle. Reliably high-quality labeled data (>95% SLA even on the most complex workflows) ensures that applications perform optimally and are adopted by consumers.

woman using virtual reality glasses

IoT devices create hubs that leverage built-in sensors, RFID, GPS, Bluetooth and internet connectivity to streamline everyday activities. Sama provides the highest quality annotated data for your IoT and smart home devices, ensuring optimal performance, consumer satisfaction, and adoption. Industry-leading data privacy and security practices protect against unauthorized access and corruption of your — and your users’ — data.

delivery

B2C software and social media companies are reinventing user experience with apps that leverage computer vision found in smartphones, to make users feel more connected, make better buying decisions, and automate away menial tasks. Over 25% of the Fortune 50 rely on Sama’s AI-powered platform and directly managed workforce to deliver high-quality annotated computer vision data to fuel their technology.

consumer software

Sama provides secure and high-quality annotations for image and video data resulting from IoT-connected smart cameras and other computer vision applications. Empower consumers to monitor their properties and respond to safety concerns — all with a higher degree of accuracy and at a lower cost — with AI systems powered by the highest-quality labeled data.

people detection
CASE STUDIES

Sama’s annotation solutions scale quickly and speeds time-to-production

orbisk case study

Sama’s Annotation Solution Helps Restaurants Reduce Food Waste by 70%

Orbisk required labeling hundreds of thousands of accurate, high-quality training data (food images). Sama delivered expert annotation quality at scale. And working with Sama helped Orbisk guarantee their ethical AI supply chain

Learn More

Sama Annotation Solution Ensures Clinical Diagnostic App Scales Without Compromising Accuracy

The Swift Skin and Wound mobile app brings AI to the bedside to help patients and clinicians monitor wound health. With an average quality score of 97%, Sama increased throughput 230% while reducing rejections by 67%.

Learn More
clinical scanning app
TESTIMONIALS

Top ML Teams Love Sama

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Trying to create AI models that can work on any stage of plant can be a challenge. Sama’s annotation solution helped us overcome this issue. Sama’s accuracy rate is consistently at 99%, which is incredible!

Learn More
Heather Clair
Heather Clair
Product Manager
at
Precision AI

Trying to create AI models that can work on any stage of plant can be a challenge. Sama’s annotation solution helped us overcome this issue. Sama’s accuracy rate is consistently at 99%, which is incredible!

Heather Clair
Heather Clair
Product Manager
at
Precision AI

Sama’s agility, ability to scale, and transparency they’ve given along the way make them the ideal training data partner.

Learn More
Ankur Khator
Ankur Khator
Sr. Program Manager
at
Microsoft

Sama’s agility, ability to scale, and transparency they’ve given along the way make them the ideal training data partner.

Ankur Khator
Ankur Khator
Sr. Program Manager
at
Microsoft

In a partner we’re looking for someone that can handle the volumes of data that we can generate, and handle those volumes in a quality manner. Sama is able to fulfill our business requirements, and do that cost effectively, but they have the added benefit of being an impact provider.

Learn More
Steve Heck
Steve Heck
CTO
at
Getty Images

In a partner we’re looking for someone that can handle the volumes of data that we can generate, and handle those volumes in a quality manner. Sama is able to fulfill our business requirements, and do that cost effectively, but they have the added benefit of being an impact provider.

Steve Heck
Steve Heck
CTO
at
Getty Images

We have been impressed, not only with their consistent level of high quality, but with their entire approach to training data strategy. To us they are a perfect addition to our work in AI.

Learn More
Demetrio Aiello
Demetrio Aiello
Head of the Artificial Intelligence & Robotics Labs
at
Continental

We have been impressed, not only with their consistent level of high quality, but with their entire approach to training data strategy. To us they are a perfect addition to our work in AI.

Demetrio Aiello
Demetrio Aiello
Head of the Artificial Intelligence & Robotics Labs
at
Continental

Once you have a trained team, it pays off because they know what to look for. Some objects just blend into the background in images, so you need a trained eye to spot them.

Learn More
Ben Suidman
Ben Suidman
Senior Program Manager
at
Vulcan

Once you have a trained team, it pays off because they know what to look for. Some objects just blend into the background in images, so you need a trained eye to spot them.

Ben Suidman
Ben Suidman
Senior Program Manager
at
Vulcan

We had a ton of pictures of cows from Washington, where we are, but cows look different in Africa. Diversity in the dataset has been super challenging.

Learn More
Gracie Ermi
Gracie Ermi
Research Software Engineer
at
Vulcan

We had a ton of pictures of cows from Washington, where we are, but cows look different in Africa. Diversity in the dataset has been super challenging.

Gracie Ermi
Gracie Ermi
Research Software Engineer
at
Vulcan

We significantly improved our training data, enhancing our object detection algorithm to identify people or doors.

Learn More
Naty Shemer
Naty Shemer
R&D Group Manager
at
Indoor Robotics

We significantly improved our training data, enhancing our object detection algorithm to identify people or doors.

Naty Shemer
Naty Shemer
R&D Group Manager
at
Indoor Robotics

Sama was a force multiplier for us and a key success factor for our project. They delivered high-quality annotated data on time, listened to our feedback, and were very flexible in accommodating our requests.

Learn More
Xuan Yang
Xuan Yang
Computer Vision Researcher
at
Google

Sama was a force multiplier for us and a key success factor for our project. They delivered high-quality annotated data on time, listened to our feedback, and were very flexible in accommodating our requests.

Xuan Yang
Xuan Yang
Computer Vision Researcher
at
Google

Quality is important to them. You really get the sense they are there for more than just the financial transaction. They are a true partner.

Learn More
Vamsi Madabhushi
Vamsi Madabhushi
Product Manager
at
Walmart

Quality is important to them. You really get the sense they are there for more than just the financial transaction. They are a true partner.

Vamsi Madabhushi
Vamsi Madabhushi
Product Manager
at
Walmart

Working with Sama has made a demonstrable impact on our ability not only to service our current clients better but also to expand our services to new types of clients and new markets.

Learn More
Clare Bruzek
Clare Bruzek
VP of Operations
at
Tribe Dynamics

Working with Sama has made a demonstrable impact on our ability not only to service our current clients better but also to expand our services to new types of clients and new markets.

Clare Bruzek
Clare Bruzek
VP of Operations
at
Tribe Dynamics

Sama gave us visibility into the data labeling process, with tight QA feedback loops to ensure the high standard of quality we required for our models.

Learn More
Dhanesh Ramachandram
Dhanesh Ramachandram
Senior Machine Learning Researcher
at
Swift Medical

Sama gave us visibility into the data labeling process, with tight QA feedback loops to ensure the high standard of quality we required for our models.

Dhanesh Ramachandram
Dhanesh Ramachandram
Senior Machine Learning Researcher
at
Swift Medical

The team quickly learned to distinguish between waste objects, which differ greatly from region to region. Communication channels remained open for feedback, with a continuous open discussion about how efforts were progressing.

Learn More
Rafael Hautekiet
Rafael Hautekiet
CEO
at
PolyPerception

The team quickly learned to distinguish between waste objects, which differ greatly from region to region. Communication channels remained open for feedback, with a continuous open discussion about how efforts were progressing.

Rafael Hautekiet
Rafael Hautekiet
CEO
at
PolyPerception

There’s a possibility to make an impact on legislation and on the environment, but not without accurately labeled data.

Learn More
Parshva Mehta
Parshva Mehta
COO
at
PolyPerception

There’s a possibility to make an impact on legislation and on the environment, but not without accurately labeled data.

Parshva Mehta
Parshva Mehta
COO
at
PolyPerception

Having worked with different cloud providers where the staff doing the actual work was always very hidden from us, we appreciated the transparency and social sustainability of Sama.

Learn More
Mikael Andersson
Mikael Andersson
Sr Product Owner
at
Volumental

Having worked with different cloud providers where the staff doing the actual work was always very hidden from us, we appreciated the transparency and social sustainability of Sama.

Mikael Andersson
Mikael Andersson
Sr Product Owner
at
Volumental

Sama’s agents became increasingly better at labeling our data thanks to feedback loops. This iterative way of working has made them experts on our data.

Learn More
Johanna Schacht
Johanna Schacht
AI Team Lead
at
Orbisk

Sama’s agents became increasingly better at labeling our data thanks to feedback loops. This iterative way of working has made them experts on our data.

Johanna Schacht
Johanna Schacht
AI Team Lead
at
Orbisk

You can imagine the heaps of images coming in from the restaurants that we work with. Most are identified by image recognition algorithms, but for outliers and edge cases, we rely on Sama.

Learn More
Olaf van der Veen
Olaf van der Veen
CEO and Co-Founder
at
Orbisk

You can imagine the heaps of images coming in from the restaurants that we work with. Most are identified by image recognition algorithms, but for outliers and edge cases, we rely on Sama.

Olaf van der Veen
Olaf van der Veen
CEO and Co-Founder
at
Orbisk

Trying to create AI models that can work on any stage of plant can be a challenge. Sama’s annotation solution helped us overcome this issue. Sama’s accuracy rate is consistently at 99%, which is incredible!

Learn More
Heather Clair
Heather Clair
Product Manager
Precision AI

Trying to create AI models that can work on any stage of plant can be a challenge. Sama’s annotation solution helped us overcome this issue. Sama’s accuracy rate is consistently at 99%, which is incredible!

Heather Clair
Heather Clair
Product Manager
Precision AI

Sama’s agility, ability to scale, and transparency they’ve given along the way make them the ideal training data partner.

Learn More
Ankur Khator
Ankur Khator
Sr. Program Manager
Microsoft

Sama’s agility, ability to scale, and transparency they’ve given along the way make them the ideal training data partner.

Ankur Khator
Ankur Khator
Sr. Program Manager
Microsoft

In a partner we’re looking for someone that can handle the volumes of data that we can generate, and handle those volumes in a quality manner. Sama is able to fulfill our business requirements, and do that cost effectively, but they have the added benefit of being an impact provider.

Learn More
Steve Heck
Steve Heck
CTO
Getty Images

In a partner we’re looking for someone that can handle the volumes of data that we can generate, and handle those volumes in a quality manner. Sama is able to fulfill our business requirements, and do that cost effectively, but they have the added benefit of being an impact provider.

Steve Heck
Steve Heck
CTO
Getty Images

We have been impressed, not only with their consistent level of high quality, but with their entire approach to training data strategy. To us they are a perfect addition to our work in AI.

Learn More
Demetrio Aiello
Demetrio Aiello
Head of the Artificial Intelligence & Robotics Labs
Continental

We have been impressed, not only with their consistent level of high quality, but with their entire approach to training data strategy. To us they are a perfect addition to our work in AI.

Demetrio Aiello
Demetrio Aiello
Head of the Artificial Intelligence & Robotics Labs
Continental

Once you have a trained team, it pays off because they know what to look for. Some objects just blend into the background in images, so you need a trained eye to spot them.

Learn More
Ben Suidman
Ben Suidman
Senior Program Manager
Vulcan

Once you have a trained team, it pays off because they know what to look for. Some objects just blend into the background in images, so you need a trained eye to spot them.

Ben Suidman
Ben Suidman
Senior Program Manager
Vulcan

We had a ton of pictures of cows from Washington, where we are, but cows look different in Africa. Diversity in the dataset has been super challenging.

Learn More
Gracie Ermi
Gracie Ermi
Research Software Engineer
Vulcan

We had a ton of pictures of cows from Washington, where we are, but cows look different in Africa. Diversity in the dataset has been super challenging.

Gracie Ermi
Gracie Ermi
Research Software Engineer
Vulcan

We significantly improved our training data, enhancing our object detection algorithm to identify people or doors.

Learn More
Naty Shemer
Naty Shemer
R&D Group Manager
Indoor Robotics

We significantly improved our training data, enhancing our object detection algorithm to identify people or doors.

Naty Shemer
Naty Shemer
R&D Group Manager
Indoor Robotics

Sama was a force multiplier for us and a key success factor for our project. They delivered high-quality annotated data on time, listened to our feedback, and were very flexible in accommodating our requests.

Learn More
Xuan Yang
Xuan Yang
Computer Vision Researcher
Google

Sama was a force multiplier for us and a key success factor for our project. They delivered high-quality annotated data on time, listened to our feedback, and were very flexible in accommodating our requests.

Xuan Yang
Xuan Yang
Computer Vision Researcher
Google

Quality is important to them. You really get the sense they are there for more than just the financial transaction. They are a true partner.

Learn More
Vamsi Madabhushi
Vamsi Madabhushi
Product Manager
Walmart

Quality is important to them. You really get the sense they are there for more than just the financial transaction. They are a true partner.

Vamsi Madabhushi
Vamsi Madabhushi
Product Manager
Walmart

Working with Sama has made a demonstrable impact on our ability not only to service our current clients better but also to expand our services to new types of clients and new markets.

Learn More
Clare Bruzek
Clare Bruzek
VP of Operations
Tribe Dynamics

Working with Sama has made a demonstrable impact on our ability not only to service our current clients better but also to expand our services to new types of clients and new markets.

Clare Bruzek
Clare Bruzek
VP of Operations
Tribe Dynamics

Sama gave us visibility into the data labeling process, with tight QA feedback loops to ensure the high standard of quality we required for our models.

Learn More
Dhanesh Ramachandram
Dhanesh Ramachandram
Senior Machine Learning Researcher
Swift Medical

Sama gave us visibility into the data labeling process, with tight QA feedback loops to ensure the high standard of quality we required for our models.

Dhanesh Ramachandram
Dhanesh Ramachandram
Senior Machine Learning Researcher
Swift Medical

The team quickly learned to distinguish between waste objects, which differ greatly from region to region. Communication channels remained open for feedback, with a continuous open discussion about how efforts were progressing.

Learn More
Rafael Hautekiet
Rafael Hautekiet
CEO
PolyPerception

The team quickly learned to distinguish between waste objects, which differ greatly from region to region. Communication channels remained open for feedback, with a continuous open discussion about how efforts were progressing.

Rafael Hautekiet
Rafael Hautekiet
CEO
PolyPerception

There’s a possibility to make an impact on legislation and on the environment, but not without accurately labeled data.

Learn More
Parshva Mehta
Parshva Mehta
COO
PolyPerception

There’s a possibility to make an impact on legislation and on the environment, but not without accurately labeled data.

Parshva Mehta
Parshva Mehta
COO
PolyPerception

Having worked with different cloud providers where the staff doing the actual work was always very hidden from us, we appreciated the transparency and social sustainability of Sama.

Learn More
Mikael Andersson
Mikael Andersson
Sr Product Owner
Volumental

Having worked with different cloud providers where the staff doing the actual work was always very hidden from us, we appreciated the transparency and social sustainability of Sama.

Mikael Andersson
Mikael Andersson
Sr Product Owner
Volumental

Sama’s agents became increasingly better at labeling our data thanks to feedback loops. This iterative way of working has made them experts on our data.

Learn More
Johanna Schacht
Johanna Schacht
AI Team Lead
Orbisk

Sama’s agents became increasingly better at labeling our data thanks to feedback loops. This iterative way of working has made them experts on our data.

Johanna Schacht
Johanna Schacht
AI Team Lead
Orbisk

You can imagine the heaps of images coming in from the restaurants that we work with. Most are identified by image recognition algorithms, but for outliers and edge cases, we rely on Sama.

Learn More
Olaf van der Veen
Olaf van der Veen
CEO and Co-Founder
Orbisk

You can imagine the heaps of images coming in from the restaurants that we work with. Most are identified by image recognition algorithms, but for outliers and edge cases, we rely on Sama.

Olaf van der Veen
Olaf van der Veen
CEO and Co-Founder
Orbisk
WHY SAMA

Why Choose Sama

Sama delivers not only accurate video annotation, but insights and recommendations via our vertically integrated platform combined with human-in-the-loop experts, all while embracing an ethical AI approach. This is why companies come to us when other video annotation solutions fail.

Enterprise-Strength

No matter how complex your models, we consistently deliver a 99% client acceptance rate as you scale, even with high ambiguity images and edge cases.

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Industry Experience

Sama has over 15 years of experience and our annotators have an average tenure of 2+ years.  Vertically segmented teams provide expertise into industry nuances.

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Ethical AI

As the first AI certified B Corp, Sama has provided economic opportunities for over 65,000 employees from underserved communities.

Read the MIT RCT Study

Data Security

ISO certified delivery centers, a biometric secured platform and our in-house workforce help protect your data from unauthorized access and data corruption from ingestion to delivery.

Learn More
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DATA SECURITY

Data Security is Our Top Priority

Your data remains protected and private because it’s managed in a secure facility by full-time in-house workforce of data experts. Your Data is Yours – Sama does not share or keep any datasets for training or other purposes, unlike crowdsourced alternatives.

ISO 9001
ISO 27001
EU GDPR COMPLIANT
TISAX
RESOURCES

Popular Resources

Learn more about Sama's work with data curation

Sama Data Annotation Solutions Ready for EU Compliance
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Sama Data Annotation Solutions Ready for EU Compliance

Policies and systems already in place will assist Sama customers in complying with new European Union regulations such as the Corporate Sustainability Due Diligence Directive (CSDDD), German Supply Chain Act, and Sustainable Finance Disclosure Regulation (SFDR). Sama also offers enterprise-grade SSO integrations, GDPR and CCPA compliance, and ISO and TISAX certifications.

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Sama Launches First Scalable Medium-Length Sequence Annotation Solution for Automotive AI

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Faces of Sama: Frank Agalo’s Journey from the Streets to a Multi-talented Professional

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PODCAST
29
MIN LISTEN

Dremio Tech Evangelist Andrew Madson

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