Impact
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2024 Impact Highlights & Report

Sama’s 2024 Impact Report highlights major progress in ethical AI, sustainability, and workforce development. Key achievements include cuts in carbon emissions, increased renewable energy use, expanded AI training in Africa, and increases in our B Corp score.

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At Sama, we are committed to creating a positive impact for our stakeholders. Whether delivering high quality data annotation and model evaluation services to our customers, supporting our team members in pursuing their career goals, or taking steps to reduce our carbon footprint, we prioritize doing all we can to meet stakeholders’ needs.

In 2024, we made significant progress on key impact priorities and accelerated stakeholder value by

  • Reducing our absolute carbon emissions by 17.1% from the 2023 baseline, advancing the company’s Science Based Targets initiative (SBTi) validated targets.

  • Sourcing 23% of global electricity from renewables, supported by partnerships with San Francisco’s CleanSF program and Kenya’s Malindi Solar Farm.

  • Launching professional development and mentorship programs linking senior leaders with emerging talent in Kenya and Uganda, continuing the Sama Scholarship Program, and launching key training programs to advance AI skills for digital workers.

  • Hosting a successful Give Work Challenge, which included issuing new grants to high-potential social enterprises in East Africa through the Leila Janah Foundation.

Perhaps our most far-reaching achievement last year was increasing our B Corp score by 19.9 points. Since Sama first became a certified B Corp in 2020, we’ve worked to enhance our business operations and practices to create even greater positive impact for our workforce, customers, communities, and the planet. Our new score, which is based on rigorous standards of social and environmental performance, accountability, and transparency, is a clear and independent validation that our operations and culture are increasingly human-centered and impact-focused. 

Read more about Sama’s impact priorities and progress in our 2024 Impact Report

As we look ahead, our vision is to be a force for good at the intersection of technology, work, and global development. Our 2024 accomplishments remind us of what’s possible when innovation is paired with intention. We’re excited for what lies ahead—and we remain committed to ensuring that every step forward is one that benefits people, communities, and the planet we all share.

Read the full 2024 Impact Report here

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